{"id":2720,"date":"2016-03-16T08:05:07","date_gmt":"2016-03-16T08:05:07","guid":{"rendered":"https:\/\/2026a.karrierecoaching.ch\/?p=2720"},"modified":"2026-04-14T10:14:44","modified_gmt":"2026-04-14T10:14:44","slug":"glossar-soziale-netzwerke","status":"publish","type":"post","link":"https:\/\/2026a.karrierecoaching.ch\/?p=2720","title":{"rendered":"Soziale Netzwerke"},"content":{"rendered":"<p><a href=\"https:\/\/2026a.karrierecoaching.ch\/?p=3798\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a> hat den <a href=\"https:\/\/2026a.karrierecoaching.ch\/?p=13439\" target=\"_blank\" rel=\"noopener\">Recruiting<\/a> Markt ver\u00e4ndert. Wer kein \u00fcberzeugendes Profil hat, ist schlicht nicht sichtbar.<\/p>\n<p>Soziale Netzwerke erm\u00f6glichen den Aufbau und die Pflege beruflicher Kontakte sowie den Austausch von Informationen. Durch digitale Verkn\u00fcpfungen sind auch Kontakte zweiten Grades sichtbar \u2013 ein Vorteil gegen\u00fcber klassischen Netzwerken. W\u00e4hrend der Markt fr\u00fcher vielf\u00e4ltiger war, hat sich LinkedIn heute klar als f\u00fchrende Karriereplattform etabliert \u2013 auch im deutschsprachigen Raum. Xing ist wenige relevant, Facebook wird vorwiegend privat genutzt.<\/p>\n<p>Wer heute nach einer Stelle sucht, kommt an LinkedIn nicht vorbei. Immer mehr Unternehmen schreiben Positionen direkt auf der Plattform aus \u2013 oft ohne ein <a href=\"https:\/\/2026a.karrierecoaching.ch\/?p=205\" target=\"_blank\" rel=\"noopener\">Motivationsschreiben<\/a> zu verlangen. <a href=\"https:\/\/2026a.karrierecoaching.ch\/?p=1172\" target=\"_blank\" rel=\"noopener\">Initiativbewerbungen<\/a> sind einfacher geworden: Passende Ansprechpersonen lassen sich gezielt recherchieren und direkt ansprechen. Besonders wertvoll ist der passive Kanal: Wer ein aussagekr\u00e4ftiges Profil pflegt, kann auch ohne aktive Suche gefunden werden.<\/p>\n<p>LinkedIn ist damit zum zentralen Instrument moderner <a href=\"https:\/\/2026a.karrierecoaching.ch\/?p=13447\" target=\"_blank\" rel=\"noopener\">Stellensuche<\/a> geworden \u2013 f\u00fcr <a href=\"https:\/\/2026a.karrierecoaching.ch\/?p=3802\" target=\"_blank\" rel=\"noopener\">Inbound<\/a>&#8211; und <a href=\"https:\/\/2026a.karrierecoaching.ch\/?p=3778\" target=\"_blank\" rel=\"noopener\">Outbound<\/a>-Strategien gleichermassen.<\/p>\n<h2>Artikel zu sozialen Netzwerken (<a href=\"https:\/\/2026a.karrierecoaching.ch\/?page_id=8120\" target=\"_blank\" rel=\"noopener\">s\u00e4mtliche Artikel<\/a>)<\/h2>\n<p><a href=\"https:\/\/2026a.karrierecoaching.ch\/?p=14104\" target=\"_blank\" rel=\"noopener\">LinkedIn funktioniert wie Banking<\/a><br \/>\n<a href=\"https:\/\/2026a.karrierecoaching.ch\/?p=13843\" target=\"_blank\" rel=\"noopener\">Bewerbung und Rekrutierung \u2013 eine Kunst!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn hat den Recruiting Markt ver\u00e4ndert. Wer kein \u00fcberzeugendes Profil hat, ist schlicht nicht sichtbar. Soziale Netzwerke erm\u00f6glichen den Aufbau und die Pflege beruflicher Kontakte sowie den Austausch von Informationen. Durch digitale Verkn\u00fcpfungen sind auch Kontakte zweiten Grades sichtbar \u2013 ein Vorteil gegen\u00fcber klassischen Netzwerken. W\u00e4hrend der Markt fr\u00fcher vielf\u00e4ltiger war, hat sich LinkedIn heute [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"class_list":["post-2720","post","type-post","status-publish","format-standard","hentry","category-glossar"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Soziale Netzwerke - Karrierecoaching - Peter N\u00e4f<\/title>\n<meta name=\"description\" content=\"Soziale Netzwerke wie LinkedIn sind aus der Stellensuche nicht mehr wegzudenken. Warum Sichtbarkeit heute entscheidend ist.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/2026a.karrierecoaching.ch\/?p=2720\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Soziale Netzwerke - Karrierecoaching - Peter N\u00e4f\" \/>\n<meta property=\"og:description\" content=\"Soziale Netzwerke wie LinkedIn sind aus der Stellensuche nicht mehr wegzudenken. 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